IceCup.

IceCup had a clear product and loyal fans — but the old website did not do the brand justice. It was slow, not very inviting, and never led visitors to the next step. Potential was lost because neither the mood nor the offer came across online.

We built a website that makes the feel of the brand tangible while being designed for results:

• Clear brand direction with its own visual language and fast load times
• Conversion-oriented structure that guides visitors towards the offer
• Built mobile-first — where most of the audience actually is

The new website showed up directly in revenue — same love for the brand, markedly better digital performance.

+100 %

more revenue after the brand website relaunch

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